SPI Group’s Stoli brand will launch a campaign in Brighton pubs and bars next month, coinciding with the city’s Pride celebrations. The initiative aims to support Pride and boost morale.
The post <a href="https://www.thedrinksbusiness.com/2026/07/stoli-to-boost-pride-and-morale-with-latest-investment/">Stoli to boost Pride and morale with latest investment</a> first appeared on <a href="https://www.thedrinksbusiness.com">The Drinks Business</a>.
The campaign, set to roll out in Brighton next month, is designed to coincide with the city’s annual Pride celebrations. Jessica Mason of The Drinks Business reports that SPI Group's Stoli brand is behind the investment.
The specific details of the campaign were not outlined in the source material, but it is stated that its purpose is to both support Brighton Pride and “boost morale.” No further explanation for this initiative was provided.
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