Moutai Raises Price of Flagship Spirit Again
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Kweichow Moutai, China’s largest liquor maker, has increased the price of its signature spirit for a second time this year. The move is intended to improve profit margins despite a downturn in the baijiu market.
The post <a href="https://www.thedrinksbusiness.com/2026/07/once-again-moutai-bumps-up-price-of-signature-spirit/">Once again, Moutai bumps up price of signature spirit</a> appeared first on <a href="https://www.thedrinksbusiness.com">The Drinks Business</a>.
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